Lew Linet, founder of AMERICAN AUTO SEMINARS, entered the
automobile business in August of 1978 and "started at the top"
by selling 24 cars that month, making him "Salesman of the Month"
and held that slot 10 out of 12 months per year until entering Management.
There, wearing the hats of Closer, Sales
Manager, Finance Manager, and Used Car Manager, he began training
new salespeople who quickly rose to the top of the board.
Since opening AMERICAN AUTO SEMINARS
in 1986, he has conducted regional workshops, and provided on-site
training for thousands of the nation's most successful automobile
salespeople, many of whom are now Sales Managers in the nation's
best stores, and several of them, dealers. In addition, he provides
operation analyses and procedural plans for many of his client dealerships.
Most recently, he has completed a 10-volume
sales training videocassette program for North American Honda, a
series of instructional and motivational interviews for broadcast
over ASTN, an intensive feature-benefit presentation videocassette
program entitled "THE MILLION-DOLLAR WALKAROUND" and a compilation
of his entire training program on the 20-hour, college level audio/videocassette
series entitled "THE COMPLETE CAR SALESMAN - THE BASICS".
His book, "THE DEAL OR THE ART OF THE 4-SQUARE", is referred
to in dealerships throughout America as the "Bible" of automotive
In addition to training and consultation,
Lew also provides Expert Witness services (consultation, case preperation,
and testimony in litigation) concerning dealership standards and
Lew holds a Bachelor's degree in Economics
from Ursinus College in Collegeville, Pennsylvania and a Doctorate
in Business-Marketing from La Salle University in Mandeville, Louisiana.